Tag: concept of market and marketer

Questions Related to concept of market and marketer

Selecting the most attractive market segment for a particular product or product line is known as

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Market Positioning

  2. Market Entry

  3. Target Marketing

  4. None of the above

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Correct Option: A

The most visual method of marketing new securities is _____________.

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Stock exchange placing

  2. Rights issue

  3. Direct sale to the public through prospectus

  4. Private placing

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Correct Option: C

a) Every management decision deals with future
b) All future costs are not relevant costs.
Of these

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Both (a) and (b) are true

  2. (a) is true but (b) is false

  3. (a) is false but (b) is true

  4. Both (a) and (b) are false

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Correct Option: A

The recent marketing concept is associated with the name of.

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Philip Kotler

  2. F.W. Ryan

  3. R.F. Breyer

  4. J. F. Pyle

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Correct Option: A

Modern marketing is?

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Sales-oriented

  2. Product oriented

  3. Consumer oriented

  4. All the above

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Correct Option: C

Marketing concept is a.

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Business philosophy

  2. Social technology

  3. Both (A) and (B)

  4. None of the above

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Correct Option: C

The application of Marketing theories and techniques to social situation is called.

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Demarking

  2. Social marketing

  3. Socio-economic marketing

  4. Marketing mix

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Correct Option: B

Classification of Marketing function.

$1$. Contactual a) The end of the marketing process
$2$. Propaganda b) The transporting and storing of goods
$3$. Physical distribution c) The ceraration of customers
$4$. Termination d) Searching of buyers and sellers
commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. $1$-a, $2$-c, $3$-d, $4$-b

  2. $1$-b, $2$-c, $3$-a, $4$-d

  3. $1$-d, $2$-c, $3$-b, $4$-a

  4. $1$-a, $2$-b, $3$-c, $4$-d

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Correct Option: C

A recent function added to marketing is?

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Financing

  2. Risk-taking

  3. Standardisation

  4. Marketing information

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Correct Option: D

Which is the sales area divided into statewise or district wise.

commercial applications concept of market and marketer meaning, types, stages and role of marketing meaning and definition of marketer role of marketing

  1. Demographic segmentation

  2. Geographic segmentation

  3. Product segmentation

  4. Benefit segmentation

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Correct Option: B