Commerce Accountancy · General Awareness

Consumer Protection and Commerce

1,245 Questions

Consumer Protection and Commerce encompasses consumer rights, unfair trade practices, retail operations, and e-commerce strategies. It details how goods and services are regulated, sold, and managed within various markets. Questions from this area are common in commerce, economics, and general awareness exam sections.

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Consumer Protection and Commerce Questions

Multiple choice

In the conflict of 'good & evil' who is sitting in judgment? (Passage 1, lines 10 - 11)

Answer the question based on the following passages.

Passage – 1

            The ongoing conflict between two mega cola companies
            is known to all. All carbonated beverages generally lie under
            the flagship of two champs in this field, Coca Cola Company
            and PepsiCo. The brand conflict has furthered to a great
(5)        extent. The lust to dominate does not extend to supermarkets
            alone. The turmoil extends from control over restaurants
            supply of colas to supplies to big countries. The rivalry is for
            global control.
            This long battle to sweep the global market has lasted for
(10)      decades. It seems as legendary as the conflict of good and
            evil. But the choice depends on consumers’ taste buds.
            The consumer taste criteria adjudge what is ‘good’ and what
            is the ‘evil’.
            Both Coca cola and PepsiCo leave no stone unturned. They
(15)      go to the extent of deterring the rival company on URLs
            and through commercials. Despite all the convulsive
            episodes, and both companies claiming the ball to be in
            their court, the consumer i.e. the jury is still undecided who
            rules the market.

Passage – 2

            The steaming competition is forcing the companies to launch
            new products. The companies are daily remodeling their
            marketing strategy. Through commercials, promotional
            campaigns and consumer benefit schemes they want to
(5)        take the market with a stride but the judgment of the winner
            lies with the rising sales, profits and consumer loyalty. They
            are trying to increase the market share in other beverage
            categories.
            The war to lead the market goes on. Though Pepsi has often
(10)      shown the strategy of developing new products, Coke
            followed the steps and instructed the newly appointed
            marketing executives to pursue the same technique. Pepsi
            had innovative advertising ideas which Coca Cola lacked to
            an extent but both have tried to find and capture any new
(15)      market (foreign) that they could.
            The Coca Cola advertising heads have now tried to capture
            youth’s fancy by using celebrities. While Coca Cola is trying
            to bank on nostalgia with its new ‘Vanilla Coke. (John Travolta
            in pulp fiction at 50’s themed diner), Pepsi is taking over the
(20)      young chasers with Blue Pepsi. Whereas Coke is a leader in
            sodas, Pepsi banks on its snack business. If Pepsi allures the
            new genre, Coke also has a way to go with new consumers in
           its kitty.

  1. The market share

  2. Consumer imagination

  3. Consumer taste buds

  4. Supply chain
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Here 'good & evil' refers to drinks preferred by consumers and those not preferred. The consumer taste buds judge the 'good & evil'

Multiple choice

Why are the two cola super brands in conflict? (Passages 1 and 2)

Answer the question based on the following passages.

Passage – 1

            The ongoing conflict between two mega cola companies
            is known to all. All carbonated beverages generally lie under
            the flagship of two champs in this field, Coca Cola Company
            and PepsiCo. The brand conflict has furthered to a great
(5)        extent. The lust to dominate does not extend to supermarkets
            alone. The turmoil extends from control over restaurants
            supply of colas to supplies to big countries. The rivalry is for
            global control.
            This long battle to sweep the global market has lasted for
(10)      decades. It seems as legendary as the conflict of good and
            evil. But the choice depends on consumers’ taste buds.
            The consumer taste criteria adjudge what is ‘good’ and what
            is the ‘evil’.
            Both Coca cola and PepsiCo leave no stone unturned. They
(15)      go to the extent of deterring the rival company on URLs
            and through commercials. Despite all the convulsive
            episodes, and both companies claiming the ball to be in
            their court, the consumer i.e. the jury is still undecided who
            rules the market.

Passage – 2

            The steaming competition is forcing the companies to launch
            new products. The companies are daily remodeling their
            marketing strategy. Through commercials, promotional
            campaigns and consumer benefit schemes they want to
(5)        take the market with a stride but the judgment of the winner
            lies with the rising sales, profits and consumer loyalty. They
            are trying to increase the market share in other beverage
            categories.
            The war to lead the market goes on. Though Pepsi has often
(10)      shown the strategy of developing new products, Coke
            followed the steps and instructed the newly appointed
            marketing executives to pursue the same technique. Pepsi
            had innovative advertising ideas which Coca Cola lacked to
            an extent but both have tried to find and capture any new
(15)      market (foreign) that they could.
            The Coca Cola advertising heads have now tried to capture
            youth’s fancy by using celebrities. While Coca Cola is trying
            to bank on nostalgia with its new ‘Vanilla Coke. (John Travolta
            in pulp fiction at 50’s themed diner), Pepsi is taking over the
(20)      young chasers with Blue Pepsi. Whereas Coke is a leader in
            sodas, Pepsi banks on its snack business. If Pepsi allures the
            new genre, Coke also has a way to go with new consumers in
           its kitty.

  1. To boost profits

  2. Due to personal under currents

  3. To demolish each other's image in their advertisements

  4. To ensure market domination

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Both passages assert that the prime motive is 'lust to dominate' (Passage 1, line 5); the 'war to lead the market' (Passage 2, line 9)

Multiple choice

What is the essential difference between the two passages?

Answer the question based on the following passages.

Passage – 1

            The ongoing conflict between two mega cola companies
            is known to all. All carbonated beverages generally lie under
            the flagship of two champs in this field, Coca Cola Company
            and PepsiCo. The brand conflict has furthered to a great
(5)        extent. The lust to dominate does not extend to supermarkets
            alone. The turmoil extends from control over restaurants
            supply of colas to supplies to big countries. The rivalry is for
            global control.
            This long battle to sweep the global market has lasted for
(10)      decades. It seems as legendary as the conflict of good and
            evil. But the choice depends on consumers’ taste buds.
            The consumer taste criteria adjudge what is ‘good’ and what
            is the ‘evil’.
            Both Coca cola and PepsiCo leave no stone unturned. They
(15)      go to the extent of deterring the rival company on URLs
            and through commercials. Despite all the convulsive
            episodes, and both companies claiming the ball to be in
            their court, the consumer i.e. the jury is still undecided who
            rules the market.

Passage – 2

            The steaming competition is forcing the companies to launch
            new products. The companies are daily remodeling their
            marketing strategy. Through commercials, promotional
            campaigns and consumer benefit schemes they want to
(5)        take the market with a stride but the judgment of the winner
            lies with the rising sales, profits and consumer loyalty. They
            are trying to increase the market share in other beverage
            categories.
            The war to lead the market goes on. Though Pepsi has often
(10)      shown the strategy of developing new products, Coke
            followed the steps and instructed the newly appointed
            marketing executives to pursue the same technique. Pepsi
            had innovative advertising ideas which Coca Cola lacked to
            an extent but both have tried to find and capture any new
(15)      market (foreign) that they could.
            The Coca Cola advertising heads have now tried to capture
            youth’s fancy by using celebrities. While Coca Cola is trying
            to bank on nostalgia with its new ‘Vanilla Coke. (John Travolta
            in pulp fiction at 50’s themed diner), Pepsi is taking over the
(20)      young chasers with Blue Pepsi. Whereas Coke is a leader in
            sodas, Pepsi banks on its snack business. If Pepsi allures the
            new genre, Coke also has a way to go with new consumers in
           its kitty.

  1. Passage 1 talks of rivalry; passage 2 deals with tactics to establish supremacy.

  2. Passage 1 talks of competition; passage 2 discusses the emergence of the two cola companies.

  3. Passage 1 discusses claims of supremacy by both companies; passage 2 hints towards consumer judgment.

  4. Passage 1 talks of marketing strategies; passage 2 of diversification.

  5. Passage 1 talks of sales promotion; Passage 2 of consumer enlightenment.
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

Passage 1 revolves around the long time battle of colas to capture global market; passage 2 lines up the ways they adopt to fulfill this goal.

Multiple choice

Derive a relation between the two passages?

Answer the question based on the following passages.

Passage – 1

            The ongoing conflict between two mega cola companies
            is known to all. All carbonated beverages generally lie under
            the flagship of two champs in this field, Coca Cola Company
            and PepsiCo. The brand conflict has furthered to a great
(5)        extent. The lust to dominate does not extend to supermarkets
            alone. The turmoil extends from control over restaurants
            supply of colas to supplies to big countries. The rivalry is for
            global control.
            This long battle to sweep the global market has lasted for
(10)      decades. It seems as legendary as the conflict of good and
            evil. But the choice depends on consumers’ taste buds.
            The consumer taste criteria adjudge what is ‘good’ and what
            is the ‘evil’.
            Both Coca cola and PepsiCo leave no stone unturned. They
(15)      go to the extent of deterring the rival company on URLs
            and through commercials. Despite all the convulsive
            episodes, and both companies claiming the ball to be in
            their court, the consumer i.e. the jury is still undecided who
            rules the market.

Passage – 2

            The steaming competition is forcing the companies to launch
            new products. The companies are daily remodeling their
            marketing strategy. Through commercials, promotional
            campaigns and consumer benefit schemes they want to
(5)        take the market with a stride but the judgment of the winner
            lies with the rising sales, profits and consumer loyalty. They
            are trying to increase the market share in other beverage
            categories.
            The war to lead the market goes on. Though Pepsi has often
(10)      shown the strategy of developing new products, Coke
            followed the steps and instructed the newly appointed
            marketing executives to pursue the same technique. Pepsi
            had innovative advertising ideas which Coca Cola lacked to
            an extent but both have tried to find and capture any new
(15)      market (foreign) that they could.
            The Coca Cola advertising heads have now tried to capture
            youth’s fancy by using celebrities. While Coca Cola is trying
            to bank on nostalgia with its new ‘Vanilla Coke. (John Travolta
            in pulp fiction at 50’s themed diner), Pepsi is taking over the
(20)      young chasers with Blue Pepsi. Whereas Coke is a leader in
            sodas, Pepsi banks on its snack business. If Pepsi allures the
            new genre, Coke also has a way to go with new consumers in
           its kitty.

  1. Both give a novel treatment to the subject of business competition

  2. Both passages refer to the same type of consumer behavior

  3. Both passages revolve around catching consumer fancy to establish their sovereign rule

  4. Both passages have the common criteria of rivalry

  5. Both passages lay emphasis on constant search for quality improvement.
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Both passages assert that the prime motive is 'lust to dominate' (Passage 1, line 5); the 'war to lead the market' (Passage 2, line 9)

Multiple choice

E-commerce means

  1. electronic commerce

  2. buying and selling on web

  3. a way of enabling business over net

  4. All of the above
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

E-commerce means availing all the business over net. 

Multiple choice business organisation and correspondence retailing types of retailers types of retail organisation types of retailing

________ are the small retailers who are commonly found at places where huge floating population gathers, for example, near railway stations and bus stands.

  1. Market traders

  2. Peddlers and hawkers

  3. Street traders

  4. Cheap jacks
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Street trading is defined as the selling or offering for sale of any article in thestreet. Traders who use the public highway to sell goods or services must have astreet trading licence to carry out trade from a designated site/pitch and display of goods in front of a shop.

Multiple choice business organisation and correspondence retailing types of retailers types of retail organisation types of retailing

Name the stores which comes under the category of fixed shop small retailers.

  1. General stores

  2. Speciality stores

  3. Single line stores

  4. All of the above
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

General stores, speciality stores, and single-line stores are all examples of small, fixed-shop retailers that operate from a permanent location.

Multiple choice business organisation and correspondence retailing types of retailers types of retail organisation types of retailing

Name the most common type of itinerant retailers operating in India?

  1. Peddlers and Hawkers

  2. Market traders

  3. Street traders

  4. All of the above
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Itinerant retailers are those without a fixed place of business. Peddlers, hawkers, market traders, and street traders all fall under this category in the Indian retail context.

Multiple choice business organisation and correspondence retailing types of retailers types of retail organisation types of retailing

What are the basis on which retailers have been classified?

  1. On the basis of size of business

  2. On the basis of ownership

  3. On the basis of merchandise

  4. All of the above
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Retailers are classified based on various criteria, including the size of their operations, the type of ownership, and the merchandise they sell.