Social Science
Cognitive Biases and Decision Making
1,880 Questions
Explore a curated set of questions on cognitive biases, decision making, and behavioral economics. These concepts evaluate how social norms, emotions, and heuristics influence human judgment and group behavior. Master these topics to build a strong foundation for psychology and social science exams.
Behavioral economicsSocial group influencesEmotional decision makingConfirmation bias
Cognitive Biases and Decision Making Questions
What is the term used to describe the tendency for people to focus on the positive aspects of their lives and ignore the negative aspects?
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Negativity bias
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Positivity bias
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Optimism bias
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Pessimism bias
B
Correct answer
Explanation
The positivity bias refers to the tendency for people to focus on the positive aspects of their lives and ignore or minimize the negative aspects.
What is the term for the phenomenon in which consumers are more likely to buy a product if they are in a positive mood?
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Mood-dependent memory
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Mood congruence
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Affect infusion
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Emotional contagion
B
Correct answer
Explanation
Mood congruence is the phenomenon in which consumers are more likely to buy a product if they are in a positive mood.
What is the term for the process by which consumers form beliefs and attitudes about a brand?
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Brand perception
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Brand image
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Brand positioning
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Brand awareness
A
Correct answer
Explanation
Brand perception is the process by which consumers form beliefs and attitudes about a brand.
What is the term for the phenomenon in which consumers are more likely to buy a product if they feel a sense of urgency?
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Scarcity effect
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FOMO (fear of missing out)
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Urgency marketing
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Time-limited offer
A
Correct answer
Explanation
The scarcity effect is the phenomenon in which consumers are more likely to buy a product if they feel a sense of urgency.
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A belief or opinion about something.
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A feeling or emotion about something.
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A behavior or action towards something.
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All of the above.
D
Correct answer
Explanation
Attitudes are complex and can include beliefs, feelings, and behaviors.
What is the term for the phenomenon in which people are more likely to remember words that are related to their culture?
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Cultural priming
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Semantic priming
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Associative priming
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Contextual priming
A
Correct answer
Explanation
Cultural priming is the phenomenon in which people are more likely to remember words that are related to their culture.
What is the term for the phenomenon in which people are more likely to process information that is consistent with their cultural beliefs?
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Cultural bias
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Cultural filtering
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Cultural assimilation
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Cultural accommodation
A
Correct answer
Explanation
Cultural bias is the phenomenon in which people are more likely to process information that is consistent with their cultural beliefs.
What is the term for the tendency to prefer potential mates who are similar to oneself in terms of physical appearance, personality, and values?
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Assortative mating
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Disassortative mating
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Random mating
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Polygamy
A
Correct answer
Explanation
Assortative mating refers to the tendency for individuals to choose mates who are similar to themselves in terms of various characteristics. This phenomenon can be explained by evolutionary theories that emphasize the importance of genetic compatibility and resource acquisition in mate selection.
What is the term for the phenomenon where individuals tend to favor their own offspring over the offspring of others?
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Parental investment
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Nepotism
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Favoritism
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Kin selection
B
Correct answer
Explanation
Nepotism refers to the practice of favoring one's own relatives, especially in matters of employment, promotion, or other advantages. This behavior can be explained by evolutionary theories that emphasize the importance of kin selection and inclusive fitness.
What is the term for the tendency for individuals to conform to the norms and expectations of their social group?
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Social conformity
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Social influence
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Groupthink
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Social identity theory
A
Correct answer
Explanation
Social conformity refers to the tendency for individuals to adjust their behavior, beliefs, and attitudes to match those of the group they belong to. This behavior can be explained by evolutionary theories that emphasize the importance of group cohesion and cooperation for survival and reproductive success.
What is the term for the phenomenon where individuals tend to prefer potential mates who are different from themselves in terms of physical appearance, personality, and values?
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Disassortative mating
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Assortative mating
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Random mating
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Polygamy
A
Correct answer
Explanation
Disassortative mating refers to the tendency for individuals to choose mates who are different from themselves in terms of various characteristics. This phenomenon can be explained by evolutionary theories that emphasize the importance of genetic diversity and the avoidance of inbreeding.
What is the term for the phenomenon where individuals tend to prefer potential mates who are similar to themselves in terms of social status, education, and income?
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Status-based mating
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Assortative mating
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Disassortative mating
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Random mating
A
Correct answer
Explanation
Status-based mating refers to the tendency for individuals to choose mates who are similar to themselves in terms of social status, education, and income. This phenomenon can be explained by evolutionary theories that emphasize the importance of resource acquisition and social support in mate selection.
According to the Cognitive Dissonance Theory, consumers who experience dissonance after making a purchase are likely to:
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Seek information that supports their purchase decision
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Seek information that contradicts their purchase decision
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Avoid information related to their purchase decision
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Remain indifferent to information related to their purchase decision
A
Correct answer
Explanation
The Cognitive Dissonance Theory states that consumers who experience dissonance after making a purchase are likely to seek information that supports their purchase decision, in order to reduce the dissonance.
According to the Cognitive Dissonance Theory, consumers who experience dissonance after making a purchase are likely to:
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Seek information that supports their purchase decision
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Seek information that contradicts their purchase decision
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Avoid information related to their purchase decision
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Remain indifferent to information related to their purchase decision
A
Correct answer
Explanation
The Cognitive Dissonance Theory states that consumers who experience dissonance after making a purchase are likely to seek information that supports their purchase decision, in order to reduce the dissonance.
The process by which consumers form attitudes, beliefs, and preferences towards products or brands is known as:
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Attitude Formation
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Consumer Learning
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Perception
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Decision-Making
A
Correct answer
Explanation
Attitude Formation is the process by which consumers develop their attitudes towards products or brands.