Multiple choice

Cross-selling covers which of the following?

  1. Identifying customer needs

  2. Matching the products to customer needs

  3. Convincing the customers of product benefits

  4. Responding to questions and objections of customers

  5. All of these

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Cross-selling involves identifying additional products or services that complement what a customer already has or needs, effectively matching the right products to their specific requirements.