Tag: marketing mix - 4 p's

Questions Related to marketing mix - 4 p's

The firm is a price-maker in which market structure?

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. monopoly

  2. perfect competition

  3. discriminating monopoly

  4. oligopoly

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Correct Option: A

Equilibrium price is also called:

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. balanced price

  2. market price

  3. stable price

  4. all of the above

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Correct Option: B

What is that market called when the good sells at the same price in all parts of the market?

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. best market

  2. perfect market

  3. profit maximizing market

  4. rational maximizing

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Correct Option: B

_________ evaluates how easy it is for buyers to drive prices down.

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. Buyer Power

  2. Supplier Power

  3. Customer Power

  4. Industry Power

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Correct Option: A

Dual system of pricing exist in

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. Free market economy

  2. Socialist economy

  3. Mixed economy

  4. None of the above

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Correct Option: C

In a capitalist economy, allocation of resources is done by

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. Producers

  2. Government

  3. Planners

  4. Price mechanism

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Correct Option: D

In India, which pricing practice is not permissible?

commercial applications marketing mix - 4 p's meaning and objectives of pricing pricing strategies pricing

  1. Penetrating pricing

  2. Skimming pricing

  3. Predatory pricing

  4. None of the above

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Correct Option: C
Explanation:

In India, predatory pricing practice is not permissible.

Predatory pricing is the pricing of goods and services at such a low level that other firms cannot compete and are forced to leave the market.