Tag: marketing mix - 4 p's
Questions Related to marketing mix - 4 p's
Mark-up pricing is adopted by.
Match the following.
$1$. Contactual | a) Find out buyers and sellers |
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$2$. Merchandising | b) Producing goods that will satisfy market requirements |
$3$. Pricing | c) Process of attaching value to the product in monetary term |
$4$. Propaganda | d) Sales promotion activities |
A product line strategy wherein a company adds a higher priced product to a line in order to attract a broader market which helps the sale of its existing lower priced products is called ________.
Availability and ______ of the product was considered to be the key to the success of a firm.
Packaging affects our buying decision.
Products can be classified in two categories.
______ can be defined as anything that can be offered to a market to satisfy a want or a need.
Consider the following
- Pricing objective
- Pricing methods
- Pricing strategies
- Pricing decision
Consider the following
- Changes in quality
- Changes in compositions
- Tastes and preferences
- Price differences
Tender Price means _______________.