Multiple choice

Which of the following includes the suppliers, manufactures, wholesalers and the customers, as a group in order to process the marketing management in business?

  1. Enterprise Resource Planning (ERP)

  2. Customer Relationship Management (CRM)

  3. Knowledge Management System (KMS)

  4. Supply chain management (SCM)

  5. Executive Support System (ESS)

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

SCM maintains a chain of customers, retailers and wholesalers for the marketing management.