Tag: elements of business

Questions Related to elements of business

Establishment of management by objectives presupposes ___________________.

elements of business fundamentals of business activities factors affecting business interrelationship between industry, commerce and trade other aspects of a business

  1. That limits of authority are not defined

  2. That employees are provided with result expected

  3. Unlimited freedom to operate in the assigned task

  4. Unlimited freedom to set golas

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Correct Option: B

Who said "state ownership and operation of Industrial, agricultural, financial and commercial undertaking".

elements of business fundamentals of business activities factors affecting business interrelationship between industry, commerce and trade other aspects of a business

  1. N.N.Malaya

  2. I.V. Starke

  3. A.H. Hansom

  4. O.L Rehan

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Correct Option: C

Short period market is also known as.

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. Village market

  2. Weekly market

  3. Town market

  4. Retail market

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Correct Option: B

Marketing strategy development is also known as _______.

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. marketing control

  2. marketing exercise

  3. marketing planning

  4. situation analysis

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Correct Option: C
Explanation:

Marketing planning helps a company to pen down the marketing strategies and tactics to be followed for targeting maximum people in the target group. Marketing planning focuses on a specific period of time and also covers many marketing details. 

The main function of product policy is?

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. To guide the activities of the firm towards common goal

  2. To guide the activities of the entrepreneur towards common goal

  3. Principles of operation adopted by the management

  4. All the above

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Correct Option: A

Modigliani-Miller approach is based on the following assumptions:
I. All firms have equity capital
II. There is a perfect market
III. Investors act rationally
IV. Information about the market conditions is imperfect
Of these:

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. I and IV are correct

  2. I, II and IV are correct

  3. I, II and III are correct

  4. All are correct

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Correct Option: C

Indicate the correct statement_________.

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. India has been a pioneer in social marketing

  2. Advertising Standards Council of India is a statutory body set up by government of India

  3. Both A and B are incorrect

  4. Both A and B are correct

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Correct Option: A

Who propounded Mega marketing?

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. Mc Aurthy

  2. Philip Kotler

  3. Sheth

  4. Peter F Drucker

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Correct Option: B
Explanation:

Mega marketing refers to marketing activities needed to manage the elements of the firm's external environment and which try to control the same. This environment consist of legal, political, social, technological factors.   

Scope of _______ is limited but scope of _________ is wider.

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. Selling, Manufacturing

  2. Marketing, Publicity

  3. Selling, Marketing

  4. Marketing, Selling

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Correct Option: C
Explanation:

Marketing is a broad, somewhat simplistic concept, where selling is thought of as the exchange activity. Marketing is an overall Organisational activity (the planning, pricing, promotion, packaging, advertising) and selling of any Value Offer (Product) Selling is therefore only a part of the overall Marketing of any Product and therein lies the difference.

Marketing strategy development is also known as ________.

elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

  1. Marketing Control

  2. Marketing Exerciese

  3. Marketing Planning

  4. Situation Analysis

Show answer
Correct Option: C
Explanation:

Marketing planning helps a company to pen down the marketing strategies and tactics to be followed for targeting maximum people in the target group.Marketing planning focuses on a specific period of time and also covers many marketing details.