Tag: elements of business

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Questions Related to elements of business

Multiple choice elements of business fundamentals of business activities factors affecting business interrelationship between industry, commerce and trade other aspects of a business

Establishment of management by objectives presupposes ___________________.

  1. That limits of authority are not defined

  2. That employees are provided with result expected

  3. Unlimited freedom to operate in the assigned task

  4. Unlimited freedom to set golas
Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Management by Objectives (MBO) is a strategic management model that aims to improve the performance of an organization by clearly defining objectives that are agreed to by both management and employees.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Short period market is also known as.

  1. Village market

  2. Weekly market

  3. Town market

  4. Retail market
Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

A short period market, often found in rural or local settings, is typically referred to as a weekly market because it operates on a specific day of the week.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Marketing strategy development is also known as _______.

  1. marketing control

  2. marketing exercise

  3. marketing planning

  4. situation analysis
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Marketing planning helps a company to pen down the marketing strategies and tactics to be followed for targeting maximum people in the target group. Marketing planning focuses on a specific period of time and also covers many marketing details. 

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

The main function of product policy is?

  1. To guide the activities of the firm towards common goal

  2. To guide the activities of the entrepreneur towards common goal

  3. Principles of operation adopted by the management

  4. All the above
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

Product policy defines the direction and scope of a firm's product offerings, ensuring that all activities align with the organization's strategic goals.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Modigliani-Miller approach is based on the following assumptions:
I. All firms have equity capital
II. There is a perfect market
III. Investors act rationally
IV. Information about the market conditions is imperfect
Of these:

  1. I and IV are correct

  2. I, II and IV are correct

  3. I, II and III are correct

  4. All are correct
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

The Modigliani-Miller theorem assumes perfect capital markets, rational investors, and no transaction costs or taxes, which implies perfect information rather than imperfect information.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Indicate the correct statement_________.

  1. India has been a pioneer in social marketing

  2. Advertising Standards Council of India is a statutory body set up by government of India

  3. Both A and B are incorrect

  4. Both A and B are correct
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

India has indeed been a pioneer in social marketing (e.g., family planning campaigns). The Advertising Standards Council of India (ASCI) is a self-regulatory body, not a statutory government body.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Who propounded Mega marketing?

  1. Mc Aurthy

  2. Philip Kotler

  3. Sheth

  4. Peter F Drucker
Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Mega marketing refers to marketing activities needed to manage the elements of the firm's external environment and which try to control the same. This environment consist of legal, political, social, technological factors.   

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Scope of _______ is limited but scope of _________ is wider.

  1. Selling, Manufacturing

  2. Marketing, Publicity

  3. Selling, Marketing

  4. Marketing, Selling
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Marketing is a broad, somewhat simplistic concept, where selling is thought of as the exchange activity. Marketing is an overall Organisational activity (the planning, pricing, promotion, packaging, advertising) and selling of any Value Offer (Product) Selling is therefore only a part of the overall Marketing of any Product and therein lies the difference.

Multiple choice elements of business marketing and sales difference between marketing and sales marketing and sales department ideologies/concepts/views of marketing management

Marketing strategy development is also known as ________.

  1. Marketing Control

  2. Marketing Exerciese

  3. Marketing Planning

  4. Situation Analysis
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Marketing planning helps a company to pen down the marketing strategies and tactics to be followed for targeting maximum people in the target group.Marketing planning focuses on a specific period of time and also covers many marketing details.