Tag: advertising and brand promotion

Quizzes (6) Questions (31)

Questions Related to advertising and brand promotion

Multiple choice elements of business advertising and brand promotion distinction between advertising and sales promotion meaning and importance of personal selling personal selling concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

Match the items in List-I with those in List-II:

List - I List - II
(a) Post purchase behaviour (i) AIDA
(b) Personal selling (ii) ACMEE
(c) Everitt M. Rogers (iii) Diffusion of Innovation
(d) Salesperson training (iv) Cognitive dissonance

Indicate the correct matching.

  1. $(a) - (i), (b) - (ii), (c) - (iii), (d) - (iv)$
  2. $(a) - (iv), (b) - (ii), (c) - (iii), (d) - (i)$
  3. $(a) - (iii), (b) - (ii), (c) - (i), (d) - (iv)$
  4. $(a) - (ii), (b) - (i), (c) - (iii), (d) - (ii)$
Reveal answer Fill a bubble to check yourself
D Correct answer