Tag: pricing strategies

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Multiple choice organisation of commerce and management marketing mix promotion and promotional techniques pricing promotion meaning and objectives of pricing pricing strategies

Which one of the following is the correct sequence in sample design?
i. Sampling unit
ii. Size of samples
iii. Type of universe
iv. Source list
v. Sampling procedure

  1. $i, ii, iii, iv, v$

  2. $iii, iv, i, ii, v$

  3. $iii, i, iv, ii, v$

  4. $iii, v, i, iv, ii$
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

The logical sequence for sample design is: 1) Define the universe (iii), 2) Define the sampling unit (i), 3) Prepare the source list (iv), 4) Determine sample size (ii), and 5) Execute the sampling procedure (v).

Multiple choice organisation of commerce and management marketing mix meaning and objectives of pricing pricing strategies pricing

Fundamental characteristic(s) of relevant costs:
I. They are future costs
II. They differ between alternatives
III. They are Marginal costs
IV. They are fixed costs.

  1. I and II are correct

  2. III and IV are correct

  3. I and III are correct

  4. All are correct
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

Relevant costs for decision-making must be future-oriented and must differ between the alternatives being considered. Past costs (sunk costs) are irrelevant.

Multiple choice organisation of commerce and management marketing mix meaning and objectives of pricing pricing strategies pricing

Internal factors of product pricing includes.

  1. Demand and competition

  2. Cost and demand

  3. Market channels and demand

  4. Cost and objectives
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Internal factors affecting pricing include the company's cost structure and its strategic objectives. External factors include demand, competition, and market conditions.

Multiple choice organisation of commerce and management marketing mix meaning and objectives of pricing pricing strategies pricing

Marginal (minimum) cost occurs at the output where __________.

  1. the total product is at a maximum.

  2. the marginal prefect of the variable factors is at a maximum.

  3. the factors are combined In their best possible proportion.

  4. the average product of the variable factors is at a maximum.
Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Marginal cost is related to the marginal product of variable factors. When the marginal product of a variable factor is at its maximum, the marginal cost of production is at its minimum.

Multiple choice organisation of commerce and management marketing mix meaning and objectives of pricing pricing strategies pricing

Under marketing, which of the following is considered as an ethical issue?

  1. Price discrimination

  2. Fraudulent asset valuations

  3. Issues affecting the privacy of the employer

  4. All of the above
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

Price discrimination involves charging different prices to different customers for the same product, which is a significant ethical issue in marketing and competition law.