Tag: commercial applications

Questions Related to commercial applications

Multiple choice commercial applications verbal and non-verbal communication spoken (oral) and written communication written and oral communication ways of communicating non-verbal communication non-verbal communication and interpersonal skills

Vertical communication takes place in _____________ direction.

  1. downward

  2. upward

  3. diagonally

  4. downward as well as upward

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Upward Communication is the process of information flowing from the lower levels of a hierarchy to the upper levels.For the top management, upward communication is an important source of information for business decisions. It helps in alerting top management about the requirement of changes in an organisations.

Multiple choice commercial applications verbal and non-verbal communication spoken (oral) and written communication written and oral communication ways of communicating non-verbal communication non-verbal communication and interpersonal skills

Memo, report, office order, circulars, staff news-letters, fax etc. are the form of_______________.

  1. Non-verbal communication

  2. Written communication

  3. Oral communication

  4. Audio visual communication

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Written communication involves any type of message that makes use of the written word.Written communication is the most important and the most effective of any mode of business communication. Some of the various forms of written communications that are used internally for business operations include: Memos.

Multiple choice commercial applications verbal and non-verbal communication spoken (oral) and written communication written and oral communication ways of communicating non-verbal communication non-verbal communication and interpersonal skills

Writing a letter with "you - attitude" means writing _______.

  1. From the point of view of other persons not concerned

  2. From the point of view of the reader

  3. Using the word "you" repeatedly

  4. From the point of view of the writer

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Third Person Point of View. At other times, the reader and the characters in a story have totally different points of view. In literature, third person point of view means the narrator uses pronouns like 'he' or 'she' to tell the story. Books written in third person give the reader more perspective than the characters.

Multiple choice commercial applications verbal and non-verbal communication spoken (oral) and written communication written and oral communication ways of communicating non-verbal communication non-verbal communication and interpersonal skills

Your Resume should__________.

  1. Mention your achievement in sports

  2. Mention career goals and specific job objectives

  3. Mention personal ethics

  4. All of above

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Your resume should include a list of between 10 and 15 skills that link your experience to the job you're applying for. If the job you're applying for was advertised, either the ad or the position description may provide a list of skills and experiences that are essential for doing the job.

Multiple choice commercial applications verbal and non-verbal communication spoken (oral) and written communication written and oral communication ways of communicating non-verbal communication non-verbal communication and interpersonal skills

Which of the following deals with harmonizing the work relation and efforts at all levels for common purpose?

  1. Motivation

  2. Co-operation

  3. Direction

  4. Co-ordination

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Co-ordination is the unification, integration, synchronization of the efforts of group members so as to provide unity of action in the pursuit of common goals. It is a hidden force which binds all the other functions of management.

Multiple choice commercial applications advertising and brand promotion definition and merits of brand and branding branding and packaging marketing mix concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

A child of advertisement is?

  1. The trade mark

  2. Brand name

  3. Patents

  4. Trade name

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

A brand name is often considered the child of advertisement because advertising is the primary tool used to build, promote, and establish the identity of a brand in the consumer's mind.

Multiple choice commercial applications advertising and brand promotion definition and merits of brand and branding branding and packaging marketing mix concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

Match the items of List-I with the items of the List-II:

List-II(Company Name) List-II(Brand)
(a) HUL (i) Cerelac
(b) ITC (ii) Eclares
(c) Nestle (iii) Vivel
(d) Cadbury (iv) Sunsilk
  1. $(a) - (iv), (b) - (iii), (c) - (i), (d) - (ii)$
  2. $(a) - (i), (b) - (ii), (c) - (iii), (d) - (iv)$
  3. $(a) - (iv), (b) - (ii), (c) - (iii), (d) - (i)$
  4. $(a) - (iv), (b) - (iii), (c) - (ii), (d) - (i)$
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

HUL owns Sunsilk (a-iv), ITC owns Vivel (b-iii), Nestle owns Cerelac (c-i), and Cadbury owns Eclairs (d-ii). This matches option A.

Multiple choice commercial applications advertising and brand promotion definition and merits of brand and branding branding and packaging marketing mix concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

Which of the following is a brand name?

  1. Asian Paints

  2. Woodland

  3. Nike

  4. None of the above

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

When the company's trade name is used, multi product branding is also known as corporate branding, family branding or umbrella branding. Examples of companies that use corporate branding are Microsoft, Samsung, Apple, and Sony as the company brand name is identical to their trade name.

Multiple choice commercial applications advertising and brand promotion definition and merits of brand and branding branding and packaging marketing mix concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

Branding is not related to marketing.

  1. True

  2. False

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Branding is when the idea or image of a brand is marketed so that it is recognizable by more and more people, and identified with certain service or product when there are many other companies offering the same service or product.Branding allows companies to build their reputations as well as expand beyond the original product and service, and add to the revenue generated by the original brand. 

Multiple choice commercial applications advertising and brand promotion definition and merits of brand and branding branding and packaging marketing mix concept,types, objectives, advantages and criticism of advertising distinction between advertising and personal selling meaning, objectives, merits and demerits of advertising

Brand's power lies in dominance.

  1. True

  2. False

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

A brand's strength is typically measured by its market dominance, consumer recognition, and loyalty, which allow it to command a premium and influence market trends.