Social Media Marketing

Linking to other quality, relevant sites is beneficial for SEO and user experience. Outbound links to authoritative sources can enhance credibility and provide value to visitors. Option B is outdated - PageRank "leakage" is a myth; linking out doesn't harm your rankings. Option C is too rigid, focusing on PageRank metrics rather than relevance. Option D is wrong because indiscriminate linking to many sites looks spammy. Option A correctly states you should link when it provides genuine user value.

MindWorks is TCS's dedicated social quizzing platform, designed for knowledge sharing and engagement through quizzes. iQMS wiki is a quality management repository, Mighty is a project tracking tool, and IdeaMax is an idea management system - none are social quizzing platforms.

Amazon is primarily an e-commerce platform for online shopping, not a social networking site. MySpace, Orkut, and Twitter are all social media platforms designed for user interaction, content sharing, and networking. Amazon does have social features (reviews, wishlists), but its core function is retail commerce.

Facebook allows creating profiles, connecting with friends, joining groups, and adding applications to your page. It became the dominant social networking platform. The other options are not real platforms.

Facebook reached 300 million active monthly users around 2009, marking a major milestone in its growth from a college network to a global platform. Google (search engine) and BBC (media broadcaster) have different user metrics, and Twitter's user base was much smaller at that time.

Google Alerts is a service that sends email notifications when new results appear for your specified search terms - making it ideal for tracking celebrity news and updates automatically.

YouTube's famous tagline "Broadcast Yourself" captured the platform's revolutionary concept of user-generated content and personal broadcasting. The other options are social networking sites, but YouTube uniquely focuses on video sharing and personal broadcasting.

According to Business Insider statistics, the average Facebook user views approximately 662 pages per month. This figure reflects high user engagement with the social media platform. The other options (62, 162, 362) are significantly lower than the actual reported average.

A Twitter account username is called a 'handle' (typically starting with @). This terminology is standard across social media platforms. The term 'handle' specifically refers to the unique identifier that users can search for and mention others with on Twitter.

Google Buzz was a social networking and messaging tool integrated with Gmail that Google launched in 2010. It was designed to compete with Facebook and Twitter. Google Wave was a collaboration platform, Google Talk was an IM service, and Google Social was not a product.

Twitter originated the microblogging concept with its launch in 2006, popularizing short-form status updates. Facebook, Google Buzz, and Yammer were either social networks or came later as competitors.

Yahoo MEME was a microblogging/social networking service launched by Yahoo in 2009, designed to compete with Twitter. It focused on multimedia-rich posts but was eventually shut down in 2012.

Twitter has been the platform where Shashi Tharoor faced multiple controversies, including the 'cattle class' tweet that led to his resignation as Minister of State, and various other social media missteps. Facebook, Orkut, and MySpace were not the primary platforms associated with these controversies.

GoJiyo was indeed Godrej's social networking initiative/virtual world platform launched around 2010-2011 as a futuristic online community. The other options are unrelated social platforms: Facebook (global), ibibo (social/networking), BigAdda (social networking by Reliance ADA Group).