Brand and Company Trivia

Goodlass Nerolac (now Asian Paints Nerolac) featured 'Goody the Tiger' as their celebrity mascot for paint advertisements. The friendly tiger was used to build brand recall in the competitive paints market.

Kissan (a brand known for jams, ketchup, and sauces) launched a CD-ROM titled 'Creative Cooking for the City Couple' targeting urban consumers with cooking solutions. This was part of innovative digital marketing in the 1990s.

The H.D. Lee Company (founded by Henry David Lee in 1889 in Salina, Kansas, USA) created Lee jeans and workwear. Lee jeans became famous for quality denim and riveted jeans, competing successfully with Levi's in the global market.

Budweiser was established in the USA by German immigrant Adolphus Busch in the 1870s. Busch brewed a Bohemian-style lager modeled after Czech beers and built Anheuser-Busch into America's largest brewing company, with Budweiser becoming the 'King of Beers'.

Boris Becker endorsed Lotto shoes during his playing career. Nike and Adidas are major tennis shoe sponsors but were not associated with Becker, while Polo is a clothing brand not known for tennis shoe endorsements.

Lever Brothers (later Unilever) was the first company to introduce wrapped soap bars, revolutionizing packaging in the soap industry. This innovation helped establish brand identity and hygiene standards for consumer products.

Pall Mall cigarettes introduced the king-size format in 1907, offering longer cigarettes than the standard size. This innovation became a significant differentiator in the competitive tobacco market.

Arnie and Louis were the mascot characters for Mortein's mosquito repellent campaigns in Australia over several decades. These animated mosquitoes helped create brand awareness in the pest control market.

The 'Eet and Ern' program was associated with Kellogg's breakfast cereal marketing. This was likely a promotional campaign for their breakfast products in competitive markets.

Novartis is derived from the Latin words 'novae artes' meaning 'new arts' or 'new skills'. The company was formed in 1996 through the merger of Ciba-Geigy and Sandoz. Cipla is an Indian company, Glaxo is short for GlaxoSmithKline, and SmithKline is part of GlaxoSmithKline.

Waheeda Rehman launched Good Earth Foods along with Ashrafa Sattar. Waheeda Rehman is a legendary Hindi film actress. Farida Zalal and Hema Malini are also actresses but not associated with this venture.

Harpic is Reckitt Benckiser's (formerly Reckitt & Colman) most well-known toilet cleaner brand globally. Odonil is an air freshener, Lizol is a floor cleaner, both also RB products but not toilet cleaners.

Tatean (or Tata Tea corporate magazine) is the in-house magazine of Tata Tea (now Tata Consumer Products). Titan watches would have a watch-themed magazine, Tortoise is not a Tata company, and Tata Motors would focus on automotive content.

Wills Navy Cut is a well-known cigarette brand in India, marketed by ITC Limited. The term 'Navy Cut' refers to the specific blend and cut of tobacco, and Wills has been associated with this variant in the Indian market for decades. The other options listed are either other cigarette brands or not tobacco products.