Multiple choice

Which of the following does the definition ”Consumers who have interest, income and access to a particular market offering“ define?

  1. Potential market

  2. Target market

  3. Available market

  4. Penetrated market

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Available market refers to consumers who have interest, income and access to a particular market offering. Hence, it is the right answer.