Multiple choice

The method of pricing the product based on manufacturer's cost and competitor's cost together is called as _____

  1. Secret Pricing

  2. Aggressive Pricing

  3. Sealed bid pricing

  4. Run-over pricing

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Sealed bid pricing is used in competitive bidding situations (especially government contracts) where firms submit confidential bids considering both their own costs and competitors' likely costs. The 'sealed' aspect ensures all bids are submitted simultaneously without knowing others' prices. It's not about being aggressive or secret in general marketing.