Multiple choice

When a manufacturer of a products keeps its price at a higher level considering that the buyers would perceive the product to be of better value and quality, this called ________.

  1. geographical pricing

  2. promotional pricing

  3. market skimming pricing

  4. psychological pricing

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Psychological pricing is a pricing strategy based on the theory that certain prices have a psychological impact.