Benefits of marketing planning.
I. Makes the company basically consumer oriented
II. More attention to market enlargement
III. Injects innovation into organisation a systematic basis
IV. Recognition of new consumer needs through communication.
Of these.
Tag: definition and functions of production department
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Match the following.
| $1$. Agents | a) Do not take any title to goods |
|---|---|
| $2$. Merchant middleman | b) Take a title to goods |
| $3$. Resident buyer | c) A merchant or occasionally an agent, whose business is selling directly to the ultimate consumer |
| $4$. Retailer | d) An agent or a person who specialises in buying on a fee or commission basis, chiefly for retailers |
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Criteria for successful market segmentation.
I. Substantiality
II. Measurability
III. Accessibility
IV. Representability.
Of these.
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Under __________ buyers may be divided on the basis of the quantity purchased.
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Rack jobbers are most common in the.
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Who is known as 'Functional Middlemen'?
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If the sample size increases, the sampling error __________.
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What is probability of rejecting the null hypothesis when it is true called?
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_________ offers the opportunity to produce goods as per customer and specific need.
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Main factor for spending on R and D are ________.
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