Multiple choice general knowledge

ACCORDING TO NIELSEN, US MARKET IS DIVIDED INTO 210

  1. TV MARKET AREA

  2. MEDIA MARKET AREA

  3. DESIGNATED MARKET AREA

  4. RESEARCH MARKET AREA
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Nielsen divides the US market into 210 DMAs (Designated Market Areas), which are geographic regions used for measuring television viewership and local media ratings. Each DMA represents a specific television market.

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