Multiple choice general knowledge

Market Research is needed for-

  1. Choosing the right sales persons

  2. Choosing the right products

  3. Making proper marketing decisions

  4. Deciding the sales incentives
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Market research provides critical data and insights about consumer needs, preferences, market trends, and competition. This information is essential for making informed, strategic marketing decisions about product development, pricing, promotion, and distribution strategies. Choosing sales personnel or deciding incentives are operational HR decisions, not the primary purpose of market research.

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