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  • Market Identification (Segmentation)
  • Restaurant groups its market into people who frequently/s...
Multiple choice

Restaurant groups its market into people who frequently/seldom/never visit is segmenting how?

  1. Life stage

  2. Educational Level

  3. Rate of use

  4. Occupation

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Segmenting customers based on how often they visit is a classic example of behavioral segmentation, specifically 'rate of use'.

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