Multiple choice

Identify the intangible feature(s) of a product.

  1. Goodwill of product

  2. Performance of product

  3. After sale service of a product

  4. All of these
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Intangible features are those that cannot be touched or physically held. Goodwill, performance, and after-sale services are all non-physical aspects of a product offering.

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