Multiple choice

An advertiser puts an advertisement on a programme of TV channel which was viewed 6 times by 5000 people in the target audience and 8 times by 5000 people in a four week period. Also during the same period, the ad is put on another programme which was viewed 4 times by 3000 people in the target audience. Calculate gross impressions for the advertisement.

  1. 82,000

  2. 70,000

  3. 30,000

  4. 52,000

  5. None of the above

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

(5000*6) + (5000*8) + (3000*4) = 30,000 + 40,000 + 12,000 = 82,000  So, it is the right answer.