aliensbrain
  • Home
  • Study
  • Quizzes
  • 🎤AI Practicefree
  • Notebooks
  • Community
  • Sign in
  • Marketing Management
  • Suppose we take a full page advertisement at a price of R...
Multiple choice

Suppose we take a full page advertisement at a price of Rs. 60,000 in a magazine to reach 3 lakh people. What will be our CPM?

  1. Rs. 5

  2. Rs. 2000

  3. Rs. 200

  4. Rs. 20

  5. None of the above

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Cost per thousand (CPM) = cost of media unit / gross. impressions * 1000 = 60,000/300,000 * 1000 = Rs. 200

Keep practicing — related questions

  • A man sells his car for Rs. 3 lakh and loses some amount. Had he sold it for Rs. 5.60 lakh, his gain would ...
  • Mr Ram bought a DVD set for Rs. 14,000. He sold it to Sham for Rs. 18,000. Sham sold it to Raj for Rs. 24,0...
  • Deepak opened a recurring deposit account in a bank and deposited Rs. 500 per month for 3 years. If he will...
  • A shopkeeper buys a LCD TV at a discount of 15% from the wholesaler. The market price of the TV is Rs. 28,0...
  • A, B and C were partners sharing profits in the ratio 5 : 4 : 1. 'A' retired and new ratio was decided as 3...
  • The book value of investment is Rs. 1, 20,000 and investment fluctuation fund is appearing at Rs. 15,000. T...
  • COGS = Rs. 2,00,000, Gross loss = Rs. 40,000, Operating expenses = Rs. 30,000 Calculate net sales.
  • Calculate COGS from the data: Net profit = Rs.1,05,000, carriage inward = Rs. 15,000, carriage outward = Rs...
Play the full quiz 🎤 Practise this topic out loud
Advertisement
© Aliensbrain | all rights reserved
  • About
  • Contact
  • Terms and Condition
  • Privacy Policy