Multiple choice

The campaigns which emphasise superiority to retain the present market and to expand it either by increasing the products consumption or by weaning the customers away from other brand is known as

  1. national campaign

  2. pioneering campaign

  3. direct - action campaign

  4. local market campaign

  5. None of the above

Reveal answer Fill a bubble to check yourself
E Correct answer
Explanation

Competitive campaign is the right answer.