Multiple choice

Which procedure follows interviewing people who themselves might not be a part of the target market but can provide an insight to market related information?

  1. Depth interviews

  2. Focus groups

  3. Consultation with experts

  4. Observations

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Consultation with experts is the procedure that involves interviewing people who themselves might not be a part of the target market but can provide an insight to market related information.