Multiple choice

Which the following is not a competitive factor affecting market segment evaluation?

  1. Barrier to market segment entry

  2. Nature of competition

  3. New entrants

  4. Competitive differentiation
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

Barrier to market segment entry is one of the market factors used for evaluation and does not fall under the category of competitive factor of evaluation. Hence, it is the right answer.

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