Multiple choice

In which of the following channels, a product goes directly from producer to final customer?

  1. Direct

  2. Indirect

  3. Hybrid

  4. None of the above
Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

In a direct channel, the producer sells directly to the final customer without any intermediaries - no wholesalers, distributors, or retailers. Examples include selling through company-owned stores, e-commerce, or direct sales force.

Keep practicing — related questions