Multiple choice

Which of the following sentences is true?

  1. Marketing is not required in a Buyers' Market

  2. Marketing is not required in a Sellers' market

  3. Marketing is not required due to competition

  4. Marketing is not required due to liberalization

  5. Marketing is not required due to globalisation
Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

In a sellers' market where demand exceeds supply, products naturally sell themselves, making aggressive marketing less urgent. In contrast, a buyers' market (supply exceeds demand) requires intensive marketing to gain competitive advantage.

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