Multiple choice

Which one of the following concepts is said to be a non-obstacle in local marketing?

  1. It can drive up manufacturing and marketing costs by reducing economies of scale.

  2. It can create logistical problems when the company tries to meet varied requirements.

  3. It can attract unwanted competition.

  4. It can dilute the brand's overall image.

  5. It can drive up manufacturing costs.

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

This is not the drawback of local marketing.