Multiple choice technology mainframe

What is Affinity card?

  1. It is the card where the Issuer is tied up with any social service group (some orphanage, old-age home, CRY, etc.,) and for every transaction/s, certain % will be donated to the group.

  2. It is the additional card offered to the relatives of customer card and for every transaction/s, certain points will be awarded.

  3. It is the promotional card offered to a customer with good behavior history

  4. It is the card where the Issuer is tied up with any other branded firms, through which every body get benefitted (ICICI Big Bazaar card, Citibank Indian Oil card, etc.)

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

An Affinity card is a credit card where the issuer partners with a non-profit or charitable organization (like orphanages, old-age homes, or organizations like CRY). A percentage of every transaction made using the card is donated to the partnered social cause. Option B describes supplementary/add-on cards, not affinity cards. Option C refers to promotional cards, which are different. Option D describes co-brand cards, which involve partnerships with commercial brands rather than charitable organizations.