Tag: planning and collecting data

Questions Related to planning and collecting data

A list of all units under study is known as _________.

  1. type of inquiry

  2. the frame

  3. standard of accuracy

  4. method of data collection


Correct Option: B
Explanation:

Sampling Frame refers to the set of people or objects in the population from whom the information can be collected or who can be sampled for the purpose of gathering information.

Which of the following is a very costly and time-consuming method?

  1. Mailed questionnaries

  2. Schedules sent through enumerators

  3. Information through agencies

  4. Indirect oral interview


Correct Option: B
Explanation:

Schedules sent through enumerator is a method for collecting primary data in which schedules are sent to the enumerators and then they collect the data. It is a very time consuming method and costly.

The basis for all scientific sampling is ____________.

  1. simple random sampling

  2. systematic sampling

  3. stratified sampling

  4. cluster sampling


Correct Option: A
Explanation:

Scientific sampling is a process in which individuals are chosen randomly that every individual present in the population has an equal chance of getting selected without any personal biasness i.e. simple random sampling.

Simple random sample gives __________.

  1. equal chance to all items in the population

  2. preferences to some items in the population

  3. equal chance to all items in national income

  4. both (B) and (C)


Correct Option: A
Explanation:

Simple random sampling refers to the process when every individual present in the population has an equal chance of being selected without any personal judgement.

Simple random sampling can be classified into___________.

  1. proportionate and disproportionate sampling

  2. probability and non-probability sampling

  3. systematic and Stratified sampling

  4. lottery method and using the table as random numbers


Correct Option: D
Explanation:

Simple random sampling can be further classified into lottery method and using the table as random numbers as every number has an equal opportunity of being selected without giving any preference to any particular number.

The process of studying and collecting information relating to the operation and responsibilities of a specific job is known as:

  1. Job evaluation

  2. Job analysis

  3. Job title

  4. Job identification


Correct Option: B
Explanation:

Job Analysis is the process of gathering and analyzing information about the content and requirements of job as well as the  context in which job are performed. It is the process of studying and collecting information relating to the operation and responsibilities of a specific job.

What is multistage stratified random sampling?

  1. Probability Sampling

  2. Selective Sampling

  3. Non-Probability Sampling

  4. None of the above


Correct Option: A

Schedules help us in collecting ________.

  1. secondary data

  2. qualitative data

  3. primary data

  4. none of the above


Correct Option: C
Explanation:

Schedules refers to the chronological pattern of collecting data which helps us to collect primary data from the primary source for the purpose to analyse a certain situation.

Which one of the following objectives is not the objective of secondary data collection?

  1. Identify the problem

  2. Test the hypothesis of the relevant present problem

  3. Better define the problem

  4. Interpret primary data more insightfully


Correct Option: B

Which one of the following stages of the marketing research process is most expensive?

  1. Data analysis

  2. Data collection

  3. Developing the research plan

  4. Report writing


Correct Option: B
Explanation:

Data collection refers to the collection of data from several sources for the purpose of research so that the sampling process can be carried forward easily. Therefore, it is one of the most expensive process as it is required to be collected from various sources.