Tag: public sector, private sector and global enterprises
Questions Related to public sector, private sector and global enterprises
Which of the following can be seen as a part of commercial firm's intellectual property?
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Scientists employed by an Atomic Research Centre.
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Technology breakthrough at a state funded university.
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Expenditure on R&D.
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A Brand name.
Brands today are generally recognized as a key asset for creating value for a business. Any “enterprise”, in the wide sense of that term, be it for-profit, not-for-profit, small, medium-sized or large, even a country or geographical region, can develop a brand image. The potential commercial value of a brand cannot be underestimated. The brand is the central nexus of communication between an enterprise and its consumers.
Process innovation refers to __________.
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The development of a new office
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The development of a new advertisement
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The implementation of a new tool or improved machinery
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The development of new products or services
Process innovation means the implementation of a new or significantly improved production or delivery method (including significant changes in techniques, equipment and/or software.
Identify the best example of innovator among the following.
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A retail book shop
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Textile shop
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Smartphone manufacturer
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Mining company
The mobile phone industry is a very innovative segment within the ICT sector and the smartphone is becoming the standard configuration among the different types of mobile devices. Technical change and new product proliferation have made this industry extremely dynamic, even if market shares are highly concentrated in companies.
Innovation can be best defined as _______________.
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Commercialization of a new product or process
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Invention of a new product or process
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An idea of a new product or a process
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Implementation of a new production method
The process of translating an idea or invention into a good or service that creates value or for which customers will pay.
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