General Awareness ยท Computer Knowledge
Technology Brands and Products
2,498 Questions
Technology brands and products cover consumer electronics, software history, and the ownership of popular applications. Questions often focus on smart devices, corporate taglines, and major industry acquisitions. This material helps candidates preparing for banking and SSC general awareness sections.
IT company taglinesSmart devicesSoftware historyMobile phonesSearch engines
Technology Brands and Products Questions
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WIPRO
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INFOSYS
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TCS
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SYMPHONY
A
Correct answer
Explanation
'Applying Thought' is Wipro's corporate tagline, representing their approach of applying intellectual rigor to solve business problems. Infosys uses 'Powered by intellect, driven by values', while TCS's tagline is 'Experience certainty'.
C
Correct answer
Explanation
'On demand' was IBM's tagline representing their shift to on-demand business computing and services. It emphasized IBM's focus on delivering technology solutions as and when businesses need them, marking their strategic transformation.
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Accenture
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Google
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Yahoo
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ORACLE
A
Correct answer
Explanation
High Performance Delivered is Accenture's official tagline. This tagline reflects Accenture's commitment to delivering exceptional results and performance for their clients globally. The other options listed are major technology companies but have different taglines.
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The Network is the Computer
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The Computer is the Network
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The World's Networking Company
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Going Beyond Expectations
A
Correct answer
Explanation
Sun Microsystems' famous tagline "The Network is the Computer" captured the company's vision of networked computing and the internet's potential. This was ahead of its time, anticipating cloud computing and the central role of networks in modern computing.
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General Electric
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IBM
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Microsoft
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Dell
C
Correct answer
Explanation
Based on the sequence in this quiz set about top global companies in India's history, Microsoft fits as the second major company. The question text is incomplete ('....') but contextually refers to the same ranking. GE was first (1902), Microsoft represents the second major milestone in tech companies with significant India presence. IBM and Dell are also major tech companies but Microsoft fits the pattern.
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Toyota
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Dell
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Shell
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Wal-Mart
A
Correct answer
Explanation
Nokia was a major sponsor of Kolkata Knight Riders (KKR) in the IPL. The mobile phone manufacturer had a significant sponsorship deal with the franchise, with Nokia branding prominently displayed on team jerseys and promotional materials during their partnership period.
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ORACLE
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GOOGLE
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COMPUTER ASSOCIATES
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MIND FIRE
C
Correct answer
Explanation
Computer Associates (CA Technologies) used the slogan 'The software that powers the E-Business.' This positioning reflected CA's focus on enterprise software, IT management, and business solutions during the e-commerce era. CA provided mainframe and enterprise software that helped businesses run their operations, making this slogan appropriate for their B2B software products.
D
Correct answer
Explanation
IBM's 'On Demand' business strategy and slogan represented their shift to on-demand computing, services, and solutions. This positioning emphasized IBM's transformation from hardware to services and cloud computing, where customers could access technology resources as needed. 'On Demand' became a core part of IBM's branding in the early 2000s under Sam Palmisano's leadership.
D
Correct answer
Explanation
Wipro's 'Applying Thought' slogan embodies their approach of applying intellectual capital and innovation to solve business problems. Wipro, an Indian IT services giant, used this tagline to position themselves as a thoughtful, strategic partner rather than just a service provider. The slogan emphasizes Wipro's focus on delivering value through expertise and innovation.
A
Correct answer
Explanation
Lenovo used the tagline 'We are building a new technology company' after acquiring IBM's PC division in 2005, signaling their transformation into a global technology major. This was part of their rebranding strategy post-acquisition. IBM, Microsoft, and TCS are all technology companies but this specific slogan was Lenovo's positioning statement.
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Whirlpool
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Onida
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Videocon
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LG
B
Correct answer
Explanation
Onida, an Indian consumer electronics brand, used the tagline 'It can change your life' in its advertising campaigns during the 1980s and 1990s. The brand was known for its distinctive marketing and devil mascot.
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Bluestar
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Kenstar
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Videocon
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Hitachi
A
Correct answer
Explanation
Blue Star, an Indian air conditioning and refrigeration company, uses the tagline 'Breathe Easy' (often styled as 'Breath Easy' in the question). The slogan emphasizes the comfort and air quality benefits of their cooling products.
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Samsung
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Kenstar
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Voltas
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Onida
C
Correct answer
Explanation
Voltas, an Indian AC manufacturer, uses the tagline 'India ka AC' to emphasize its domestic market presence and national identity. Samsung, Kenstar, and Onida use different branding strategies for their air conditioning products.
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Bluestar
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Onida
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Voltas
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Carrier
A
Correct answer
Explanation
Blue Star, a leading Indian air conditioning company, uses 'Cooling solutions to help your business do better' to target commercial customers. Onida, Voltas, and Carrier have different market positioning and taglines.