General Awareness · Computer Knowledge
Technology Brands and Products
2,498 Questions
Technology brands and products cover consumer electronics, software history, and the ownership of popular applications. Questions often focus on smart devices, corporate taglines, and major industry acquisitions. This material helps candidates preparing for banking and SSC general awareness sections.
IT company taglinesSmart devicesSoftware historyMobile phonesSearch engines
Technology Brands and Products Questions
-
CSC
-
Adobe
-
Accenture
-
SKODA
C
Correct answer
Explanation
'High Performance. Delivered' is Accenture's official, well-known tagline used consistently across their global branding and marketing materials. The slogan emphasizes their commitment to delivering high-performance business solutions and consulting services to clients. CSC (now DXC Technology), Adobe, and SKODA (automotive) use different taglines and brand positioning.
C
Correct answer
Explanation
'Your Potential Our Passion' was Microsoft's employee-focused and customer-centric tagline used in branding campaigns, emphasizing their commitment to empowering people and organizations through technology. TCS, HCL, and Wipro are Indian IT services companies with different corporate slogans. The tagline reflects Microsoft's mission to unlock human potential through software and technology solutions.
C
Correct answer
Explanation
'Everything is Possible' was HP's brand campaign slogan used to emphasize innovation, creativity, and the limitless possibilities of technology solutions. Lenovo acquired IBM's PC division and has its own branding, while Compaq was acquired by HP and became a sub-brand before being phased out. The slogan reflects HP's positioning as an enabler of technological innovation and problem-solving.
B
Correct answer
Explanation
Hitachi's slogan 'Inspire the Next' reflects the Japanese company's focus on innovation and future technology. This slogan has been used in their global marketing campaigns to emphasize their role in driving technological advancement.
B
Correct answer
Explanation
VAIO (Video Audio Integrated Operation) was originally created and marketed by Sony Corporation in 1996. IBM produced ThinkPad, Compaq was a separate PC manufacturer, and HCL is an Indian IT company.
B
Correct answer
Explanation
Hitachi's corporate slogan 'Inspire the Next' was introduced in 2001 to emphasize innovation and technological advancement. EPSON uses 'Exceed Your Vision', Sony has 'make believe', and LG's slogan is 'Life's Good' - none of these match the given slogan.
-
Accenture
-
EDS
-
Microsoft
-
IBM
A
Correct answer
Explanation
Accenture's tagline is 'High Performance. Delivered', reflecting their focus on delivering business results. EDS was acquired by HP, Microsoft's tagline has been various slogans like 'Empowering Us', and IBM's is 'Think'.
B
Correct answer
Explanation
Intel underwent a major rebranding in 2006, introducing the new 'Intel Leap Ahead' logo and retiring the famous 'Intel Inside' campaign after nearly 15 years. AMD, Nokia, and Qualcomm did not have similar high-profile rebrands that year.
-
Microsoft
-
Nokia
-
Sun
-
Qualcomm
D
Correct answer
Explanation
Paul Jacobs served as CEO of Qualcomm from 2005-2014, leading the company through its dominance in mobile chipsets. He is the son of Irwin Jacobs, Qualcomm's co-founder. The other options have different CEOs.
-
Lenovo
-
Sony
-
Samsung
-
Toshiba
A
Correct answer
Explanation
Lenovo acquired IBM's Personal Computer Division in 2005 for $1.75 billion, including the iconic ThinkPad brand. This historic deal made Lenovo the world's third-largest PC manufacturer and gave them access to IBM's enterprise sales channels and technology patents. The ThinkPad brand continues under Lenovo to this day.
-
Iridium
-
Lucent
-
Sun Microsystems
-
None of these
A
Correct answer
Explanation
Iridium, the satellite communications company, used the tagline 'Geography is History' to emphasize how their global satellite network made location irrelevant for communication. This revolutionary concept allowed connectivity from anywhere on Earth.
-
India Today
-
The Economic Times
-
Chip
-
None of these
B
Correct answer
Explanation
The Economic Times used this campaign line to position itself as essential reading for technology and business professionals during India's IT boom. The ad emphasized the publication's relevance to the emerging digital economy.
-
NM Semiconductors
-
National Semiconductors
-
Intel
-
None of the above
C
Correct answer
Explanation
Intel Corporation was founded on July 18, 1968 by Robert Noyce and Gordon Moore as 'NM Electronics' (N for Noyce, M for Moore). The name was later changed to Intel, a portmanteau of 'Integrated Electronics.' Options A and B are fictional names that were never used.
-
konai
-
aikon
-
my nokia
-
icon
B
Correct answer
Explanation
Aikon is Nokia spelled backwards, a nickname used by mobile software developers and tech enthusiasts. The term appeared in developer forums and technical discussions as a playful reversal of the brand name.