General Awareness

Broadcasting and Television Media

1,065 Questions

Broadcasting and television media questions cover mass communication, signal transmission, and entertainment channels. These topics are frequently included in the general awareness sections of competitive exams. Answer these questions to stay updated on communication technologies.

AM broadcasting frequencyMass communication typesTelevision signal transmissionIndian television channelsDigital versus analog signals

Broadcasting and Television Media Questions

Multiple choice
  1. Only 1 and 3

  2. Only 3

  3. Only 1 and 2

  4. All of these

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

The Ku band is a portion of electromagnetic spectrum in the microwave range of frequencies. This symbol refers to the band directly below the K-band. In radar applications, Ku band ranges from 12-18 GHz. Ku band is primarily used for business communication in major cities. The first Ku band was used in INSAT-2C. The S band is part of the microwave band of electromagnetic spectrum. S-band ranges from 2 to 4 GHz. The S band is used by weather radar, surface ship radar, and some communications satellites, especially those used by NASA to communicate with the Space Shuttle and the International Space Station. S band is used for broadcast satellite service.

Multiple choice
  1. DISH TV

  2. BIG TV

  3. AIRTEL DIGITAL TV

  4. SUN DTH SERVICE

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Reliance Industries launched its DTH (Direct-To-Home) satellite television service under the brand name 'BIG TV', marking the company's entry into the competitive DTH market. The other options - DISH TV (Zee Group), Airtel Digital TV (Bharti Airtel), and Sun DTH Service (Sun Network) - are services from different media conglomerates, not Reliance.

Multiple choice
  1. Videocon 63 cm flat

  2. Akai 63 cm flat

  3. Sansui 29 inches

  4. Sony 32 inches LCD

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

This slogan was used by Akai for their 63cm flat television models in the Indian market during the 1990s. The Hindi slogan translates to 'Big people's big TV', emphasizing premium positioning.

Multiple choice
  1. receive and transmit signals

  2. only receive signals

  3. only transmit signals

  4. none of these

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

A transponder on a satellite performs both reception and transmission of signals. It receives signals from Earth (uplink), amplifies them, shifts their frequency, and retransmits them back to Earth (downlink). This two-way communication capability is essential for satellite operations like telecommunications, broadcasting, and data relay.

Multiple choice
  1. time gap

  2. contemporary communication

  3. multitasking

  4. network protocol

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Recording a program on VCR is an example of time-shifting, which falls under contemporary communication. This allows you to store content for later viewing rather than watching it in real-time, demonstrating how technology changes communication consumption patterns. It is not time gap, multitasking, or network protocol.

Multiple choice
  1. sender of the message

  2. method of transmission

  3. channel of communication

  4. message receiver

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Decoding is the process where the receiver interprets and extracts meaning from the received message. The sender encodes, the channel transmits, but decoding specifically happens at the receiver's end when they translate the message into understandable meaning.

Multiple choice
  1. Post and telegram are expensive means of communication.

  2. Internet and mobiles are the quicker means of communication.

  3. Sending and receiving message is known as communication.

  4. News paper, radio and television are means of mass communication.

  5. Transport and communication are necessary for daily life.

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

No, post and telegram are not expensive means of communication they are the cheapest means of communication. So this statement is false.

Multiple choice
  1. Videophone

  2. Video conferencing

  3. Media phone

  4. GPS

  5. Television (TV)

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Video conferencing is the conduct of a video conference (also known as a video conference or video teleconference) by a set of telecommunication technologies which allow two or more locations to communicate by simultaneous two-way video and audio transmissions. It has also been called 'visual collaboration' and is a type of groupware.

Multiple choice
  1. Star Asia

  2. BBC Asia

  3. Al Jazeera

  4. Khaleed Times

  5. None of these

Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Al Jazeera gained international prominence for its coverage of Osama Bin Laden's broadcasts and the War on Terror, particularly in West Asia (Middle East). It was the primary channel through which Bin Laden's messages were transmitted to global audiences. BBC Asia and Star Asia are general entertainment/news channels but were not specifically known for Bin Laden coverage. Khaleed Times is a newspaper, not a TV channel.

Multiple choice
  1. Coverage

  2. Clutter

  3. Gatefolds

  4. Close

  5. Pattern Advertising

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Clutter is a non program material that appears in a broadcast environment, including commercials, promotional messages for shows, public service announcements and the like.

Multiple choice
  1. Zee TV

  2. Dainik Jagran

  3. Viacom International

  4. CNBC TV 18

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Channel 7 in India was owned by Dainik Jagran, a major Hindi newspaper group. Zee TV is a separate media conglomerate, Viacom is an international media company, and CNBC TV18 focuses on business news. This refers to the Indian television channel landscape.

Multiple choice
  1. Radio and Television

  2. Cinema

  3. Gift

  4. Demonstration

  5. All of these

Reveal answer Fill a bubble to check yourself
E Correct answer
Explanation

Broadcast media (radio/TV), cinema advertising, promotional gifts, and product demonstrations are all established advertising channels. Each has distinct strengths in reaching audiences through different sensory and engagement approaches.