Siebel CRM Fundamentals
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Multiple Choice
Which of the following statements best describe a loyal customer?
- Loyal customers continue to deal with your company, even after repeated poor service experiences
- A loyal customer tells an average of 10 to 20 other people about a good experience with your company
- Loyal customers prefer to buy from your company, even at slightly higher prices
- Only 20 percent of any company’s customers are loyal, and that number is constant