Millionaire Mode

The Role of Consumers in the Fashion Supply Chain

Question 1 of 15

Which of the following consumer behaviors has the most significant impact on the fashion supply chain?

  1. Brand loyalty
  2. Price sensitivity
  3. Ethical and sustainable consumption
  4. Impulse buying

Prize Money

15₹7 Crores
14₹1 Crore
13₹50,00,000
12₹25,00,000
11₹12,50,000
10₹6,40,000
9₹3,20,000
8₹1,60,000
7₹80,000
6₹40,000
5₹20,000
4₹10,000
3₹5,000
2₹2,000
1₹1,000