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Indian Business & Corporate Knowledge Quiz
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QuestionClick to flip
Surrogate advertising is used by which of the following sectors?
(a) Liquor
(b) Tobacco Products
(c) Mineral Water
(d) Fruit Drinks
AnswerClick to flip back
A
a and b
💡 Explanation:
Surrogate advertising is primarily used by liquor and tobacco products sectors, which face direct advertising bans. These companies promote other products (like soda or music CDs) with the same brand name to keep their brand visible while circumventing legal restrictions.