The dialogue 'Pyar sirf ek bar hota hai aur shaadi bhi ekhi baar hoti hai' is spoken by Rahul in Kuch Kuch Hota Hai during his engagement announcement, reflecting his then-traditional views on love and marriage. The film features Shah Rukh Khan, Kajol, and Rani Mukerji in a romantic drama about friendship, love, and second chances. This quote contrasts with Rahul's later character development after Tina's death and his eventual relationship with Anjali.