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  • Market Identification (Segmentation)
  • Customers in cold climates needing warm clothes are examp...
Multiple choice

Customers in cold climates needing warm clothes are example of which of the following segments

  1. Behavioral

  2. Geographic

  3. Occupational

  4. Psychographic

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Geographic segmentation divides the market based on location, such as climate, region, or city size.

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