Multiple choice

Consumer information source/s is/are

  1. personal source and commercial source

  2. public source

  3. experiential source

  4. All of the three above

  5. Only (1) and (2)

Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Consumer information sources are diverse and include personal contacts, commercial marketing, public records, and direct experience. Therefore, all listed categories are valid.