Multiple choice

The main idea of the passage is that

Read the passage and answer the question that follows.

The economics of newspaper publishing involves an extremely complex balancing act in which production costs are offset by both advertising and sales revenues. Even without the additional burden of 20 per cent duty, the price of a newspaper is not even enough to cover the cost of the newsprint involved. The advent of the electronic media has added to the newspaper industry’s woes as most advertising today goes to television.

  1. the business of newspaper publishing has proved to be beneficial so far and is the most profitable

  2. the business of newspaper publishing involves enormous production costs

  3. the business of newspaper publishing is a fine balance between production costs and advertising and sales revenues

  4. the additional duty on newspaper publishing is unwarranted
Reveal answer Fill a bubble to check yourself
C Correct answer
Explanation

Option (A): “ Most profitable” cannot be derived from the passage. Option (B): This covers only the cost factor, not the revenue from advertising and sales. Option (C): “Newspaper publishing involves an extremely complex balancing act”. Option (D): This covers only a minor point of the passage. Option (E): True, but this is only a supporting point.

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