Multiple choice

In the process of building brand equity, what ways are followed to leverage secondary associations?

  1. Sub-branding<o:p></o:p>

  2. Co-branding<o:p></o:p>

  3. Endorsements<o:p></o:p>

  4. None of these
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Option d) is the right answer as the answer is all of the above.

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