Match the following.
| Group - I | Group - II |
| 1. Behavioural model of rational choice | (i) Cyert and March |
| 2. Price behaviour of firms | (ii) Williamson |
| 3. Behavioural theory of the firm | (iii) H. A. Simon |
| 4. Managerial utility maximisation | (iv) A. Silberston |
Reveal answer
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