Multiple choice

Which of the following is an objective?

  1. To reduce cost as much as possible.

  2. To reduce product price to capture the market.

  3. To make more profits.

  4. To reduce costs by five percent.
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Objectives must be SMART (Specific, Measurable, Achievable, Relevant, Time-bound). 'To reduce costs by five percent' is specific and measurable, making it a proper objective. Options A, B, and C are vague (as much as possible, to capture market, more profits) without measurable targets.

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