Multiple choice

“Success keeps you away from home” is an adline of a product from the UB group, identify

  1. Kingfisher

  2. Kalyani Black Label

  3. McDowell No. 1

  4. Signature
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Signature is a premium whisky brand from UB Group, and the adline 'Success keeps you away from home' was part of its marketing campaign positioning it as a drink for successful achievers. The other options are also UB Group brands but had different taglines - Kingfisher is known as 'King of Good Times', Kalyani Black Label focused on heritage, and McDowell No. 1 used 'Number 1' branding.

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