Multiple choice

“Daag ache hain” is the punchline of

  1. Tide

  2. Ariel

  3. Wheel

  4. Surf Excel
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

"Daag ache hain" (stains are good) is Surf Excel's famous tagline that reframed stains as evidence of a child's active learning and exploration. It's part of Hindustan Unilever's positioning of Surf Excel as a premium detergent. Tide, Ariel, and Wheel are competing detergent brands with different marketing approaches.

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