Multiple choice

WPP is the largest advertising group in the world. Which was the advertising agency it took over?

  1. Young & Rubicam

  2. Rediffusion DY & R

  3. Ambience

  4. Grey

Reveal answer Fill a bubble to check yourself
A Correct answer
Explanation

WPP acquired Young & Rubicam (Y&R) in 2000 for approximately $4.7 billion, which was one of the largest advertising industry acquisitions at the time. This helped cement WPP's position as the world's largest advertising and marketing group.