Multiple choice

Which of the following is a type of influence process where a receiver accepts the position advocated by a source to obtain favourable outcome or to avoid punishment?

  1. Effective Reach

  2. Compliance

  3. Selective Binding

  4. Zapping

  5. None of the above

Reveal answer Fill a bubble to check yourself
B Correct answer
Explanation

Compliance is a type of influence process where a receiver accepts the position advocated by a source to obtain favourable outcome or to avoid punishment.