Multiple choice

According to Porter's Five Forces Model, which of the following is not a competitive force for a firm?

  1. Substitute products

  2. Buyer's power

  3. Supplier's power

  4. Unique selling proposition
Reveal answer Fill a bubble to check yourself
D Correct answer
Explanation

Porter’s Five Forces Analysis assumes that there are five important forces that determine competitive power in a business situation. These are: (1) Supplier power (2) Buyer power (3) Competitive rivalry (4) Threat of substitution (5) Threat of new entry

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